For over 30 years, we have been learning how to integrate sustainability into our everyday business. Since 2013, this strategy has been The Positive Cup: a strategy that aims to not only reduce negative impacts but also to generate positive impacts across our value chain.
It is these positive impacts that reinforce our belief that coffee can be a force for good.
AT A GLANCE
We are proud to say that our 2014-2020 strategic plan has been broadly delivered, representing an investment totalling CHF 585 million over the period.
Over 90% of the coffee volume delivered to our factories was sourced via the Nespresso AAA Sustainable Quality™ Program. Globally, 90% of the capsules we sell can be collected for recycling. And in climate-related activities, over 5.2 million trees were planted – helping protect farming communities against the impacts of climate change.
the AAA Program
of all capsules
in AAA landscapes
to adapt communities
IN DETAIL: OUR LATEST CSV REPORT (2014-2020)
In our 2014-2020 achievement report, you can review the achievements made against the bold ambitions and goals laid down as part of our Positive Cup strategy. You can also read about some of the key initiatives undertaken to help deliver these ambitions – and see where we believe more can be done.
IN DETAIL: THE POSITIVE CUP INFOGRAPHIC (2014-2020)
The Positive Cup strategy has demonstrated that coffee can be a force for good by leaving a positive impact on the lives of people and nature. Discover the key programs and achievements made over the period – and what lies ahead – in The Positive Cup infographic.
REPORTING ACCORDING TO RECOGNISED SUSTAINABILITY GUIDELINES
Back in 2017 we published the 2016 Creating Shared Value Report – our first ever sustainability report developed in accordance with the GRI’s G4 Sustainability Reporting Guidelines. An update status report is produced each year.
ACHIEVEMENTS AGAINST OUR 2020 GOALS
We always welcome feedback, constructive criticism, and new ideas in relation to our sustainability strategy and activities. If you have something to contribute, please feel free to do so.