Doing business sustainably at Nespresso is far more than a desire to act responsibly. Our future depends on it. Only by delivering long-term positive impact to farmers, society and the environment can we ensure the ongoing supply of exceptional coffee in every cup to consumers – and thereby the continued success of our business.
Our sustainability strategy is called The Positive Cup and it reinforces the way the Nespresso model is Creating Shared Value.
A PLATFORM FOR ENGAGEMENT
“THE POSITIVE CUP HUB PRESENTS OUR STRATEGY AND ACTIVITIES ALONGSIDE THE PERSPECTIVES OF OUR PARTNERS AND OTHER EXPERTS. WE HOPE THIS WILL INCREASE TRANSPARENCY, ENCOURAGE DEBATE AND IGNITE FURTHER ACTION ACROSS THE SIX HEADLINE TOPICS COVERED.”
JÉRÔME PEREZ, GLOBAL HEAD OF SUSTAINABILITY, NESPRESSO
THE BIG PICTURE
The businesses that will succeed in the future will be those that embed material topics into the heart of business strategy. As a leader in the coffee industry, our strategy embodies the belief that every cup of coffee can have a positive impact.
PEOPLE AND COMMUNITIES
Increasing the resilience of farming communities is an imperative for our business and the wider coffee sector. Right across the value chain, a significant number of people are shaping the Nespresso story.
The circular economy – with its focus on achieving growth while conserving natural resources and promoting renewable energy – represents a major opportunity for transformation, benefitting people, the environment and economies alike.
The effects of climate change are becoming ever more apparent in coffee producing regions. Since every cup of coffee has a footprint, only integrated actions taken now can deliver a sustainable future for coffee farmers.
New ideas and innovative approaches challenge the status quo and can deliver dramatic, long-lasting impacts. Numerous programmes and initiatives are paving the way forward.
Nespresso’s success would not have been possible without the support and know-how of our many partners. If you have any ideas on how to deliver positive impact, we would be delighted to hear them.